All the safety measures with which millions of people live to respect social distancing are causing a real problem for continuity in companies whose business model the number of sales in physical stores has a lot of weight. If we look at what happened in the US during this year 2020, so far 27 companies have declared bankruptcy elargely due to their strategy in the offline model:
This situation is also showing us that the other side of the coin, digital commerce, is re-emerging as a necessary and mandatory platform for the viability of the Retail business. This new reality, in addition to requiring retailers to have an ecommerce prepared not only to take on incremental demands or requests without performance penalties, it is forcing them to offer the customer an experience both in catalog and in services similar to what they could get in stores or physical establishments. Furthermore, the customer demands to be able to make purchases both online and offline with little difficulty, offering the so fashionable experience of “omnichannel”.
For several months and thanks to the satisfactory experience acquired in one of our clients, at Axazure we have started the first steps to promote in a more direct way the provision of the service with the new business line, Dynamics 365 Commerce.
After the successful implementation in a physical store of our first Retail client and analyzing the market needs with the current situation, we have spent months studying the options offered by the new Dynamics 365 Commerce product, exploring all the capabilities it offers together with the Dynamics 365 platform.
Commerce Scale Unit as the brain of operations
Interconnected business processes
Unified data and Artificial Intelligence
Dynamics 365 Fraud Protection
Dynamics 365 Customer Insights
We have always supported Microsoft with the trend of exploiting Dynamics 365 platform instead of individual products, and now more than ever, from Axazure we are getting down to work in order to offer the channel a highly experienced team with this type of Commerce scenarios so necessary in times that we live.